This website www.selsmart.in (“Website”) is operated and owned by Attero Recycling Private Limited
(“We”, “Our” “Us”), a company incorporated under the laws of India, having its registered office at 2,
C/o Saraswati Press, Green Park, Dehradun 248001, Uttarakhand, India and corporate office at A-72/A,
Sector-64, Noida 201301, Uttar Pradesh, India
This Privacy Policy is an electronic record in the form of an electronic contract as per the Information
Technology Act, 2000 and rules made thereunder (as amended from time to time) and does not require any
physical or digital signature.
We respect the privacy of Our users (“You”, “Your”, Yours”) and We are fully committed to protect Your
privacy while ensuring the security of Your Personal Information.
This Privacy Policy outlines how We collect, use, share, protect and process Your Personal Information,
each time You visit Our Website. While You can browse certain sections of the Website without
registering Yourself, please note that Our services are only available in India. Your Personal
Information will primarily be stored and processed in India, under the applicable data protection laws
which may be different than the country You are located in.
ACKNOWLEDGEMENT:
Please read this Privacy Policy before using Our Website. By using Our Website, providing Your Personal
Information or by availing any services offered through the Website, You expressly agree to the terms
and conditions of this Privacy Policy, the Terms and Conditions, Shipping Policy and Cancellation
Policy, and be governed under the applicable laws of India. If You don’t agree to these terms, please do
not use Our Website.
You understand and agree that when You access Our Website, You may be redirected to third-party domains
that are not owned or managed by Us, You will be subjected to the terms and conditions and privacy
policy of that third-party domains. If You use or access third party domains, We will not be held
responsible for any claims that You make to Us.
We reserve the right, at any time and without prior notice to You, to update, revise, or alter this
Privacy Policy. Any such revision, correction, or modification will become effective as soon as it is
published on the Website. We request You to check this Privacy Policy from time to time.
INFORMATION THAT WE MAY COLLECT FROM YOU:
While using Our Website, We may ask You to provide Us with Your Personal Information that can be used to
contact or identify You. We collect Your Personal Information only if it is required for Us to provide
You with Our services.
For the purpose of this Privacy Policy, Personal Information mean any information that is related to You
and which is either directly or indirectly capable of identifying You and including but not limited to
Your: (a) Name; (b) password; (c) phone number; (d) email Id; (e) financial information such as Bank
account or credit card or debit card or other payment instrument details; and (f) residential address.
We also collect and process certain non-Personal Information automatically when You use Our Website. For
the purpose of this Policy, non-Personal Information may include but is not limited to:
- Usage Data: We collect information about how You use Our Website, types of content that You view, the
features You use, Your searches & results, Your browsing information, the actions You take and the time,
frequency and duration of Your activity. The last website or the URL from where You were redirected to
Our Website.
- Device Information: We collect information about the electronic device You use to access Our Website.
Device information may include Your geographic location, internet connection, IP address, operating
systems, browsing information, device type, unique device identifier, network information, metadata and
other information.
- Information from third parties: We may also obtain information about You from partnered third parties
and researchers to serve ads on Our behalf across the internet and sometimes on Our Website. Third-party
service providers may collect information about Your visits to the Website, and Your interaction with
the services on the Website.
- Location Information: We may collect Your geographic information or Your current location to provide
You Our services.
- Cookies and other Electronic Tools: Our Website uses cookies, pixel tags, and similar technologies to
collect information about Your browsing activity. These technologies help Us remember Your preferences
and improve Your overall experience on Our Website. You can erase or choose to disable/block these
cookies through Your Device/browser settings. If You have turned cookies off, You may be prevented from
using certain features of the Website and this may interfere with certain functionality of the Website.
Please note that We or any of Our partners or affiliates will never ask for Your Personal Information
like debit/credit card PIN, net banking passwords via email or SMS or phone call.
PURPOSE OF COLLECTION, STORAGE, PROCESSING OF YOUR INFORMATION:
Your Personal and non-Personal Information will be stored in electronic form however certain data may be
stored in physical form to provide You Our services, including processing transactions, fulfilling
orders, and providing customer support. We may store Your Personal Data in India and/or in any other
jurisdiction subject to applicable laws. We collect, store, share and process Your Personal and
non-Personal Information for the following purpose:
- Communication: We may use Your Personal to communicate with You about Your account, transactions, or
inquiries, as well as to send You important updates or notifications about Our services.
- Personalization: Your Personal and non-Personal Information helps Us personalize Your experience and
tailor Our services to Your preferences and interests. This may include customizing content, offers, or
recommendations.
- Improvement and Development: We analyse Your Personal and non-Personal Information to improve Our
services, and Website functionality, as well as to develop new features and offerings.
- Marketing and Promotions: With Your consent, We may use Your Personal Information to send You
marketing communications, promotions, or surveys that We believe may be of interest to You.
- Compliance and Legal Obligations: We may process Your Personal and non-Personal Information to comply
with applicable laws, regulations, legal processes, or contractual obligations, as well as to protect
Our and Your public rights or safety.
- Security: Your Personal and non-Personal Information is used to maintain and enforce information
security protocols, identify potential security breaches, malware, or computer viruses, and to
investigate, prevent, or address unlawful activities and suspected instances of fraud.
- Research and Analytics: We may use Your Personal and non-Personal Information for research purposes,
such as analysing trends, demographics, or user behaviour, to better understand You and improve Our
services.
- Responding to Queries: Your Personal Information enables Us to process and respond to any queries or
requests You may have regarding the services provided by us.
- Policy Amendments: Your Personal and non-Personal Information allows Us to inform You about any
amendments to Our policies, ensuring transparency and compliance with applicable regulations.
- Initiatives: To allow You to participate in interactive features offered through Our Website.
- Others: In any other way We may describe when You provide the Information.
SHARING, TRANSFER OR DISCLOSURE OF YOUR INFORMATION
We understand the importance of keeping Your Personal and non-Personal Information confidential and We
are committed to safeguarding it. However, there are circumstances where We may need to share, transfer,
or disclose Your Personal and non-Personal Information with certain third parties, vendors, affiliates,
pick-up partners, etc., for legitimate purposes. The following are the circumstances in which We may
share Your Personal Information:
- Third-Party Service Providers: We may engage third-party service providers to assist Us in providing
services to You. These service providers may have access to Your Personal Information, but only to the
extent necessary to perform their functions on Our behalf. We ensure that these service providers adhere
to strict confidentiality and security standards.
- Payment Processing: We may require Your financial information to authentical and facilitate the
processing of payments to You. This will be done solely to finalize transactions and fulfil Our
contractual obligations. Your Personal Information may be shared with a Reserve Bank of India authorized
Payment Aggregator/Payment gateway or any third party for processing payment on Our behalf. Please note
that We shall in no circumstances be held responsible for any delay or failure in payment procession on
their end, whether it impacts You or any third party.
- Legal Compliance: We may disclose Your Personal Information when We are required to comply with
applicable laws, regulations, legal processes, or government requests. This includes sharing Your
Personal and non-Personal Information with law enforcement agencies, regulatory authorities, or other
government bodies when necessary to protect Our rights, property, or safety, or that of Our users or the
public.
- Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, Your
Personal and non-Personal Information may be transferred or disclosed as part of the transaction. We
will ensure that any such transfer or disclosure complies with applicable data protection laws and
regulations.
- With Your Consent: We may share or disclose Your Personal Information with Your explicit consent or
as otherwise permitted by applicable laws and regulations.
- Aggregated or De-Identified Data: We may share aggregated or anonymous data that does not personally
identify You for various purposes, including research, analytics, and marketing.
- Advertising Partners: We may share Your Personal and non-Personal Information with Our advertising
partners to deliver personalized advertisements to You. However, We do not disclose Your Personal
Information to Our advertising partners without Your explicit consent.
- Other Circumstances: We may share or disclose Your Personal Information in other circumstances not
covered above, but only when necessary and appropriate, and in compliance with applicable laws and
regulations. We may share Your Personal Information or non- Personal Information with Our service
providers to monitor and analyse the use of Our Website.
We take all reasonable steps to ensure that any sharing, transfer, or disclosure of Your Personal and
non-Personal Information is conducted securely and in accordance with this Privacy Policy and applicable
laws. If You have any questions or concerns about the sharing, transfer, or disclosure of Your Personal
Information, please contact us.
YOUR RIGHTS
You have followings rights with respect to Your Personal Information:
- Access and Update: You can access, review and update Your Personal Information directly through the
functionalities provided on Our Website.
- Correction and Deletion: If You believe any of Your Personal Information is inaccurate, outdated or
incomplete, You can request corrections or deletions. We will take reasonable steps to verify Your
request and make the necessary changes.
- Withdrawal of consent: You have the right to withdraw Your consent to Our processing of Your Personal
Information at any time. We request You to kindly send a written request at [email protected] with
“Withdrawal of Consent” in the subject line. We will verify Your request and process it in accordance
with this Privacy Policy, Our Terms and Conditions and applicable laws. Please note that withdrawing
consent may limit Your access and certain features of Our Website and/or services that rely on that
information.
COOKIES AND WEB BEACON
To enhance Your experience and improve Our services, We use certain data collection tools like “cookies”
on Our Website. These cookies help Us in analysing Website traffic patterns, assessing promotional
activities, and building trust and security. Cookies are small files stored on Your computer, mobile
device, tablet device etc, which enables Us to offer certain features and reduce the frequency of
password prompts during a session. Please note that, cookies do not contain Personal Information but may
provide targeted content based on how You use Our Website and Services.
Most cookies, referred to as “session cookies” are automatically deleted at the end of Your browsing
session. While You have the option to decline or delete Our cookies through Your browser settings, this
may limit Your access to certain features of Our Website and services and necessitate more frequent
password prompts during a session.
Furthermore, You may encounter cookies or similar tracking tools from third parties on some pages of the
Website, over which We have no control.
We utilize cookies from third-party partners like Google Analytics for marketing and analytical purposes
to better understand Your behaviour on Our Website. Google Analytics assists Us in analysing how You
interact with Our Website. For more information on how Google utilizes Your Personal Information, You
can review their Privacy Policy here: https://www.google.com/intl/en/policies/privacy/, and You can opt
out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
DATA RETENTION
We will only retain Your Personal Information and non-Personal Information for as long as it is
necessary for Us to fulfil the purpose for which it was collected or as required by law. However, We may
retain data related to You if there is a legal obligation to retain the data; if required to comply with
any applicable statutory or regulatory retention requirement by law; if We believe it may be necessary
to prevent fraud or future abuse; to enable Us to exercise Our legal rights and/or defend against legal
claims; or for other legitimate purposes. We may continue to retain Your data in anonymised form for
analytical and research purposes.
SECURITY SAFEGUARDS
We take the security of Your Personal and non-Personal Information very seriously. We are committed to
protecting Your information using industry standard security practices and procedures. These practices
include a combination of technical, operational, managerial, and physical controls designed to safeguard
Your information from unauthorized access, disclosure or alteration while it is in Our possession and
control.
While We strive to keep Your information secure, it is important to understand that no internet
transmission or electronic storage method is 100% secure. By using Our Website You acknowledge that We
cannot be held liable in any manner for the loss of Your information due to any force majeure event and
We cannot guarantee absolute security of Your information. By using Our services, You acknowledge that
any information You transmit to Us, including Personal Information, is done at Your own risk.
MINORS
Our Website and the services We offer through Our Website are intended for the users who are able to
enter into a legally binding contract under the Indian Contract Act, 1872. We do not knowingly solicit
or collect Personal Information from individuals under the age of 18 years. Individuals under the age of
18 years may access the Website or its contents only under the supervision and with prior consent of a
parent or guardian.
GRIEVANCE OFFICER
In the event of any complaint relating to any terms of this Privacy Policy or processing, storing and
retention of Your Personal Information by Us, You may contact Our grievance officer at the
below-mentioned details by writing “Grievance” in the subject:
Email Id:
[email protected]
